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(as of Mar 24, 2026 05:46:20 UTC – Details)

Welcome to the new era of matte. Introducing the new Hya Matte Lipstick + Hyaluronic Acid, where vibrant color meets deep hydration for a truly revolutionary lip experience. This isn’t just matteāit’s Hya Matte. A creamy, smudge-proof, and transfer-proof formula that provides up to 14 hours of continuous moisture, keeping lips smooth and plump from dusk till dawn.
Hya Matte works as hard as you do. Infused with the power of Hyaluronic Acid, Cocoa Butter, and Vitamin E, the formula deeply nourishes, locks in moisture, and ensures your lips feel as incredible as they look. The precision tip effortlessly defines and contours, while the ultra-smooth texture glides on for full coverage in a single stroke.
Enjoy fade-proof, vibrant color for up to 12 hours and move with confidence, knowing your lipstick will stay put without constant touch-ups. Itās not just us, 98% of consumers felt that it gave them full coverage in one application while making their lips completely smooth and wrinkle-free. From subtle nudes to bold hues, choose from a lineup of 24 luminous shades designed to complement all Indian skin tones. So, experience the freedom of matte that moves with you and discover the Hya Matte difference.
Product Dimensions ā : ā 1.9 x 1.9 x 8.1 cm; 4 g
Date First Available ā : ā 7 February 2025
Manufacturer ā : ā Hindustan Unilever Ltd.
ASIN ā : ā B0DWGR3DJK
Item model number ā : ā HCLE100
Country of Origin ā : ā India
Manufacturer ā : ā Hindustan Unilever Ltd., Hindustan Unilever Ltd. Unit 6,Plot No.1,(I-F), Sec 1A, Ranipur, Haridwar 249403, Uttarakhand
Packer ā : ā Hindustan Unilever Ltd., Unilever House B.D Sawant Marg, Chakala, Andheri East, Mumbai, Maharashtra.
Importer ā : ā Hindustan Unilever Ltd., Unilever House B.D Sawant Marg, Chakala, Andheri East, Mumbai, Maharashtra.
Item Weight ā : ā 4 g
Item Dimensions LxWxH ā : ā 19 x 19 x 81 Millimeters
Net Quantity ā : ā 3.6 Grams
Generic Name ā : ā Lipstick
Best Sellers Rank: #2,367 in Beauty (See Top 100 in Beauty) #68 in Lipsticks
Customer Reviews: 4.3 4.3 out of 5 stars (348) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Longstay upto 14hours
Infused with Hyaluronic Acid
Formulated with Cocoa, Shea Butter & Vitamin E
24 shades
Smudge-proof upto 14hrs


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